We grow businesses with AB testing.
Growth Rock is an ecommerce conversion rate optimization (CRO) agency based in the San Francisco Bay Area (San Jose). Our clients are worldwide, ranging from New York City, to Los Angeles, to Arizona, to even Germany and Ireland. Founded in 2013, we've spent the past 6 years running hundreds of AB tests per year on ecommerce, SaaS, and media sites. Since 2016, we've exclusively focused on ecommerce conversion optimization.
Writing
We’ve written extensively about ecommerce CRO and AB testing both on and off our blog, including:
- A large scale study of mobile checkout best practices and trends of the top ecommerce sites in the US.
- A foundational case study on an alternative to the mobile hamburger menu, (cited by linked to over 58 times and received over 70,000 visits in the first month)
- Important strategy articles, such as how to know when to stop an AB test.
- Multiple case studies showing test results from: free shipping messaging, product page copywriting, upsells and cross-sells.
Praise
Our work has been praised or mentioned by brand and influencers in the ecommerce space including:
The Growth Rock team conducted a deep analysis of the #mobile checkout experience of the top 40 #eCommerce sites in the U.S. to uncover checkout best practices: https://t.co/ROlxDLbyVD via @deveshkhanal pic.twitter.com/ZtwlhIjovw
— Monetate (@monetate) November 20, 2018
"The Link Bar, an Ecommerce Mobile Homepage Navigation Alternative (to the Hamburger Menu)" by @deveshkhanal is certainly a good read, loving the statistics which back up the theory! https://t.co/Tf0nXiK6U8 via
— Dan Norris (@DaaanNorris) July 17, 2018
Really good design case study for Hamburger Menu vs Link Bar for an ecommerce website by @deveshkhanal https://t.co/AHNHYGYnzJ pic.twitter.com/hgKTCM278d
— Lee Munroe (@leemunroe) July 4, 2018
Clients
We work with 7, 8, and 9-figure ecommerce sites to increase their conversion rates with AB testing. You can read more about our thoughts on the ROI of AB testing here.
“The Apple store of mattress stores.” - Forbes
America’s largest shop-at-home flooring provider. 60 years in business. - Business Wire
“Leading size-inclusive swimwear brand.” - E! Online
“Perfect Keto makes the best MCT-oil powder around.” - The Strategist
“One of our favorite bone broths is Kettle & Fire.” - Men’s Journal
“900 franchises across nine countries. Half a billion dollars in sales each year.” - Business Insider
“Caseology's reputation for artistry is a point of pride.” - CNET
“Luxury fashion that donates proceeds from every purchase directly to children in need.” - People Magazine
Founder
Growth Rock was founded by Devesh Khanal, a scientist by training with an engineering Ph.D. from the University of California, Berkeley. Growth Rock was born as a love child of his left-brain and right-brain interests: the scientific method + great UX design. In addition to Growth Rock, Devesh is the co-founder of Grow and Convert, a content marketing agency, and Schedulus, an email to calendar event app. He also co-founded Wordable.io a tool for easily publishing blog posts (sold).
Team
Devesh Khanal
Founder/CEO
Lisa Nguyen
Quality Assurance
Ravi Desai
UX Design & CRO
We are a fully remote team. We believe that the future of work will be increasingly remote and diversified. Our team spans multiple timezones from Pacific, Central, Eastern, and even Europe.
We manage all client projects in Trello with meticulous processes for keeping track of the details of each AB test.
Work With Us
Apply to work with us via this form, or learn more here.
Learn
We write in depth articles on our conversion optimization findings, and you can get those articles by joining our email list below.