Email list building: Backlinko

149% increase in clicks. 63% increase in sign ups. Thousands of new email opt-ins per year.

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Backlinko, founded by Brian Dean, is a premier SEO strategy and education site with hundreds of thousands of monthly visitors.

We worked with Backlinko to increase email opt-in rates and producing premier content.

Some notable achievements:

  • Increased clicks to their newsletter subscription page by 149%. Read the case study.
  • Increased landing page signups by 28% then again by 63%.
  • Discovered how articles with a certain call-to-action structure converted 300% better than others. Read the case study.
  • Created one of the world’s most exhaustive conversion optimization tactic libraries. According to Moz, in 9 months it received over 385 backlinks and 3,000 social shares. Explore it here.

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